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Why millions are ditching their phone alarms for this $170 sleep revolution

The Morning Game-Changer Taking Social Media by Storm

Forget everything you think you know about alarm clocks. The Hatch Restore 2 comes TikTok-approved, trending sunrise alarm clock, and now its successor, the Hatch Restore 3, is taking 2025 by storm with an even more impressive feature set.

On Amazon, the Hatch Restore 3 has been purchased over 5,000 times in the last month and has been reviewed more than 3,100 times, earning a 4.3 out of 5-star rating. But what makes a simple alarm clock worth $170, and why are people calling it life-changing?

More Than Just an Alarm Clock

The Hatch Restore 3, released in January 2025, isn’t just about waking you up—it’s about transforming your entire sleep experience. This innovative device combines a sunrise alarm clock, sound machine, smart light, and bedside companion all in one sleek package.

Here’s what makes it special:

The Science-Backed Sunrise Wake-Up

The Restore Sunrise Alarm mimics a natural dawn to gently wake you up with light before your alarm sounds. This gradual exposure to light prompts your brain to release cortisol, the hormone that cues your body to wake naturally and gently.

No more jarring alarms that make you feel like you’ve been hit by a truck. Instead, you wake up feeling refreshed and naturally alert.

Phone-Free Sleep Sanctuary

This version of the viral alarm clock features a new, larger button at the top that helps you control the volume, adjust your routine, and lets you snooze your alarm without reaching for your phone.

In our hyper-connected world, this phone-free approach to sleep is revolutionary. You can control everything without the temptation of checking social media at 3 AM.

Comprehensive Sound Library

The Hatch Restore 3 comes with over 80 sounds, including white noise, nature sounds, and even guided meditations. Hatch+ is an optional subscription that gives you access to exclusive sleep content. Your Restore comes with a free 1-month trial on the annual plan that renews at $49.99/year, or a 7-day trial on the monthly plan that renews for $4.99/month.

Real-World Results: What Users Are Saying

The reviews tell an incredible story of transformed mornings and better sleep:

“I used to need five to six alarms to wake up in the morning but now I wake up almost instantly,” says Grace Wu, product analyst.

“I’ve used the Hatch for about three years and I couldn’t imagine waking up or going to sleep without it,” says NBC Select reporter Zoe Malin. “I love customizing the sound and color of my morning alarm and evening noise machine, and it makes for a more pleasant all around sleep experience”.

The Technology Behind the Magic

The Hatch Restore 3 represents a significant upgrade from its predecessor:

• Improved audio quality for richer soundscapes
• Enhanced phone-free controls with the new oversized button
• Better app integration while maintaining device independence
• Sleek design available in four neutral colors that complement any bedroom

The Hatch Restore 3 launched in January of 2025 and has grown in popularity, often trending on social media platforms like TikTok.

The Investment: Is It Worth $230?

Let’s break down the value proposition:

What You Get:

• Sunrise alarm clock ($50-100 standalone value)
• White noise machine ($30-60 standalone value)
• Bedside smart light ($40-80 standalone value)
• Premium sound library and app
• Lifetime device support

What You Save:

• Better sleep quality (priceless)
• Reduced reliance on multiple devices
• Improved morning routine
• Enhanced bedroom aesthetics

When you consider that many people spend more on a single night out, investing $170 in better sleep—something you do for 8 hours every day—suddenly seems like the bargain of the century.

The Subscription Debate

One point of contention is the optional Hatch+ subscription. While the device works perfectly well without it, the subscription unlocks premium content like sleep stories, advanced meditations, and specialized soundscapes.

Our Take: Start with the free version. Most users find the basic features more than sufficient. If you fall in love with the device (and you probably will), then consider upgrading to access the full content library.

Who Should (and Shouldn’t) Buy It

Perfect For:

• Anyone struggling with traditional alarms
• People trying to reduce phone dependency
• Light sleepers who need consistent white noise
• Those wanting to improve their sleep hygiene
• Parents looking for a calming bedtime routine tool

Skip If:

• You’re a heavy sleeper who needs loud, jarring alarms
• You travel frequently (it’s not designed for portability)
• You’re satisfied with your current sleep routine
• Budget is a primary concern

The Bigger Picture: Why Sleep Tech Matters

The Hatch Restore 3’s popularity reflects a larger trend toward prioritizing sleep health. In our always-on culture, quality sleep has become a luxury, and people are willing to invest in tools that help them reclaim it.

1 in 3 adults report not getting enough rest or sleep on a daily basis, and it’s no secret that lack of sleep can lessen your ability to concentrate and affect your physical and mental health.

The Bottom Line

The Hatch Restore 3 isn’t just another gadget—it’s a lifestyle upgrade. At $230, it’s not impulse-purchase territory, but for many users, it becomes an indispensable part of their daily routine.

The fact that the Hatch Restore 3 is $30 off every color of the Restore 3 – Rosy, Griege, New Putty, or Cocoa during various sales events throughout the year makes it even more accessible.

If you’re tired of waking up tired, struggling with traditional alarms, or simply want to upgrade your sleep experience, the Hatch Restore 3 might just be the investment that changes your mornings forever.

Ready to wake up feeling human again? Your future well-rested self will thank you.